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Post Lab 🧪 is still open to buyers. It’ll close on Friday. In the meantime, let me tell you a story…

It was 2018.

I had been creating content for 5 months.

It wasn’t going well. At all.

Nobody cared about me. I was spending hours a day creating content and engaging in my niche, but nothing was working.

I was desperate. So I decided to pay a big-name influencer $1,000 for a 1-hour consultation. I had never spent that much money on education or basically anything else.

But I went for it.

He reviewed my content, then we had a call. He asked me if I was the sensitive type or if I could take some hard feedback.

“Don’t hold back” I told him. Then he told me that all my content was completely boring, generic, and low-impact.

That hurt. But then he instructed me on how to be better. He gave me all kinds of ideas for posts. One of them was a bold, controversial opinion. I took that advice, wrote out an unpopular opinion that I had been hiding, and hit publish.

Within 30 minutes, it had 500 likes. After a few hours, it was in the thousands. Then it hit a ramp and got pushed out to millions of people.

By the time it was done spreading, it had 3,500,000 impressions and had gotten me 4,000 followers.

But those are just vanity metrics. What really mattered was that I got followed back by dozens of big-time creators, had my most profitable month ever, and created momentum that has continued to this day.

Though I had started months before, that was the real start of my content career. Suddenly, I had a network, momentum, clients, and more. All because I got one good idea.

The value of Post Lab is this: rather than paying $1k for an hour, you pay much less, then get game-changing ideas, strategies, insights, formulas, and more every week for as long as I’m still creating content.

Hit the “visit my store” button below my name and bio to get in before I close enrollment on Friday.

P.S. Why did I choose this photo? Because the first time I posted it, it got me 100,000+ impressions, 100+ email subscribers, and $1,000+ in sales. This is the kind of content I’ll help you understand and recreate for yourself in Post Lab.