North America PaaS Market by Deployment Mode: Ken Research

PaaS Market Definition and Overview

Platforms as a Service (PaaS) is a collection of cloud-based solutions/services that allow business users and developers to create applications at a faster rate as compared to on-premise solutions. It enables developers and business users to use infrastructure and operating systems without need to own it so that they can concentrate on creating apps with only a few clicks and lines of code. PaaS provides a platform for creating, operating, and managing applications. It is made to handle the entire lifecycle of developing, testing, delivering, maintaining, and upgrading web applications. It opens businesses from having to handle the underlying infrastructure, allowing them to concentrate on the deployment and administration of their applications. It offers additional tools that operate on top of the fundamental infrastructure to produce a full setting for fast building and distributing software. PaaS vendors help in administrating and maintaining databases. For instance, they can help with setting up clusters, replication, backup, and monitoring database.

North America PaaS Market Outlook, Drivers, and Challenges

The North America PaaS Market is expected to witness strong growth of ~15% CAGR over the next five years.

This is mainly due to change in business technology that is how software applications are developed and distributed. By using the newest technology, enterprises are concentrating on lowering their entire CAPEX. Due to its ability to enable companies adopt hardware, middleware, operating systems, software, and resources as and when necessary, PaaS solutions have seen a surge in investments. By switching to a PaaS model based on the cloud, the cost of servers, software, hardware, middleware, and related network equipment is much lower, which lowers CAPEX. Rising mobile use and increased enterprise appliance involvement are anticipated to drive PaaS growth in the region. Recent years have seen a large number of big cloud providers enter the PaaS market, demonstrating the region’s increasing momentum.

According to the cloud service providers, as digitalization progresses, payments will become increasingly cloud-native, enabling them to use local, international, and regional payment systems via a single interface. Providers also need to handle changing financial problems and market difficulties. Therefore, the market for platforms as a service is probably going to gain from digitization, online payments, and the creation of new goods. Additionally, it provides a cutting-edge infrastructure to support digital transformation, which will increase demand for PaaS architecture.

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The North American PaaS Market faces some key challenges as well. Since data is kept off-site while using a PaaS, data security must be taken into account and carefully reviewed. Vendor lock-in occurs when changing vendors is extremely expensive, pushing the client to choose another vendor. Customers are unable to transfer vendors due to cost problems and a small workforce. Another significant factor for vendor lock-in in the platform as a service sector is a lack of standardisation.

North America PaaS Market Value Chain Analysis

The PaaS software value chain involves an Infrastructure provider who provides platform to design, testing and development of application. This Application is then processed by the middleware software companies which create the main data in a structured format. This main data is used by the PaaS solutions providers to create solutions which are finally delivered to different end user industries. Other organizations playing an important role in functioning of this value chain are Cloud Infrastructure providers.


North America PaaS Market Segmentation

The PaaS market can be split into three major categories based on type of Deployment such as Cloud, On-Premises, and Hybrid. Based on Type, it is classified as PaaS for Artificial Intelligence (AIPaaS), Database as a Service (DBaaS), Integration Platform as a Service (iPaaS) and Application as a Service (aPaaS). Based on Enterprises, it is classified as Large Enterprises and SMEs. From the demand side, the market can be segmented based on end-user industries that is further classified as Banking, Financial Services & Insurance, Retail & Consumer Goods, Telecommunication, IT & ITeS, Healthcare, Energy. Geographically, the major country markets in North America PaaS Market are US, Canada, and Mexico.

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North America PaaS Market Competitive Landscape of Major Competitors

Some key competitors in the North America PaaS market are IBM Corporation, Oracle Corporation, SAP SE, Amazon Web Services (AWS), Google and Microsoft.

Impact of Covid-19 on North America Paas Market

The Covid-19 situation resulted in the growth of the overall PaaS market. Due to a significant shift towards the use of online and on-demand data platforms, as well as an increase in market sales for online shopping models, the COVID pandemic has benefited platform-as-a-service solutions. This has led many businesses to implement PaaS solutions to help scale-up their cloud presence. Many small and medium-sized businesses have also turned to PaaS solutions to help scale-up their cloud presence. Cloud computing technology was really useful in delivering excellent healthcare services throughout the pandemic.

Key Segments Covered in North America PaaS-based SCM Market:-

North America PaaS Market By Deployment Type




North America PaaS Market By Type

PaaS for Artificial Intelligence (AIPaaS)

Database as a Service (DBaaS)

Integration Platform as a Service (iPaaS)

Application as a Service (aPaaS)

North America PaaS Market By Enterprises

Large Enterprises


North America PaaS Market By End-User Industry

Banking, Financial Services and Insurance

Retail & Consumer Goods


IT and ITeS


Energy and Utility

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North America PaaS Market By Geography and Major Countries




Key Competitors in North America PaaS Market:-

IBM Corporation

Oracle Corporation


Amazon Web Services (AWS)



Red Hat


Time Period Captured in the Report:-

Historical Period: 2017-2021

Forecast Period: 2022-2027F

Key Target Audience:-

Commercial Platform as a Service (PaaS) Solutions Providers

Enterprise Software Solutions Providers

Enterprise Software Service Providers

Enterprise Cloud Infrastructure and Solution Providers

Enterprise Software Systems Developers & Integrators

Enterprise Software Solutions User Interface (UI/UX) Design Providers

Enterprise Software Solutions Operating System (OS) Providers

Enterprise Software Solutions Distributors

Cloud Infrastructure Providers

Cloud Software Solutions Developers

Cloud Software Solutions Distributors

Allied/Auxiliary industries for PaaS Solutions

Middleware Software Providers for PaaS

Potential Investors in PaaS Solutions Segment

IT and ITES Industry Associations

Ministries of Information Technology Services

Ministries of Communication Technology Services

For any queries or feedback, reach out to the author at

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Ken Research

Ankur Gupta, Head Marketing & Communications


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